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34 pages (30 min. read)

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THE DEFINITIVE GUIDE TO MASTERING NPS

Learn proven methods and strategies for mastering Net Promoter for SaaS

Chad Keck is the CEO & Co-Founder of Promoter.io, a comprehensive customer intelligence and engagement platform built upon the best-practice principles of the Net Promoter System (NPS). Prior to launching Promoter.io, Chad lead the customer success team at AppFog through its acquisition by CenturyLink. In addition, he's served as a product lead and executive for numerous highly successful ventures including both Rackspace and HP Cloud. Chad is a sought-after thought leader on customer experience, the Net Promoter System and product development. He is a native Texan, devoted father and author of an upcoming book on optimizing NPS for success.

ABOUT THE AUTHOR, CHAD KECK

WHAT'S INSIDE

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34 pages of actionable best practices, strategies and tactics for driving growth and reducing churn with Net Promoter

WHY IS NPS IMPORTANT FOR SAAS?

06

WHICH CUSTOMERS YOU SHOULD SURVEY? 

09

WHERE BEST TO ENGAGE YOUR CUSTOMERS

11

HOW OFTEN YOU SHOULD ENGAGE

13

THE BENEFITS OF DRIP AND REMINDERS

15

PREDICTING REVENUE THROUGH SENTIMENT

17

MULTIPLYING YOUR BEST CUSTOMERS

19

THE POWER OF FOLLOWING UP

21

FINDING KEY TRENDS IN YOUR DATA

24

SHARING DATA ACROSS THE ORGANIZATION

27

TRACKING CUSTOMER DATA OVER TIME

28

HOW TO TAKE ACTION

29

Copyright 2017 Promoter.io

Josh Pigford

Founder of Baremetrics

“Using Promoter.io and Net Promoter helped us quickly surface the areas where we were really excelling as well as the areas we needed to improve. This has helped us increase customer loyalty by 125%.”

Noah Kagan

Founder of Sumo.com

“NPS helps us take a proactive approach to making customers happy and gives us the opportunity to address issues from customers who don’t love us … yet.”

WRITTEN FROM OUR EXPERIENCE WORKING WITH LEADING SaaS COMPANIES

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